Premier Professional Business Networking In Houston | Events | Tools | Help

Randall W. Montalbano Male Houston, Texas United States: Share

Blog Posts (20)
Discussions (9)
Events
Groups (12)
Photos (24)
Photo Albums
Videos

Randall W. Montalbano's Apps

Randall W. Montalbano's Friends

View All

Randall W. Montalbano's Groups

InHouston Success Stories

26 members
Inside The Loop

131 members

SouthWest

167 members
Katy

181 members

InTransition

234 members

View All

Randall W. Montalbano's Discussions

A FORTUNE 500 CEO WARNS AGAINST OUTBOUND MARKETING TECHNIQUES

Started Nov 28

The Inc 500 Who They Are and How to Contact - And, UMASS Study on Inc 500 Use of Social Media link

Started Nov 20

GIFTS AND FUN FOR EVERY ONE

Started Nov 20

View All

Randall W. Montalbano's Page

SNOW ON FRIDAY - I'm forming a Houston Luge Team - 4-Man Bobsled. Any takers? Dec 3

Gifts Received

Randall W. Montalbano has not received any gifts yet

Give Randall W. Montalbano a Gift

Latest Activity

Stephanie Sisk and Randall W. Montalbano are now friends

yesterday

Randall W. Montalbano added a blog post

Forrester Research Report on Changing Marketing Environment 2009-2014

on Tuesday

Amber R. Seiler commented on Randall W. Montalbano's blog post 'FACE TO FACE WITH YOURSELF'

Absolutely, we need to hold ourselves accountable.

on Monday

SNOW ON FRIDAY - I'm forming a Houston Luge Team - 4-Man Bobsled. Any takers?

December 2

Randall W. Montalbano might attend Sandy Castillo's event

Downtown InHouston Monthly Mixer @ the MET at 340 W. Dallas, Corner of Clay and W. Dallas Parking Garage

December 3, 2009 from 4pm to 7pm

Downtown is the place to connect and on Thursday the 3rd we'll be at the Downtown Club at the MET for our monthly mixer. It's EASY to find the MET, and receive 2 hours of FREE parking, plus great food and even better prices. The event is FREE, just…

November 28

Randall W. Montalbano added a discussion

A FORTUNE 500 CEO WARNS AGAINST OUTBOUND MARKETING TECHNIQUES

Dear In Houston Colleagues: While going through my weekly reading, I found this great little article, and want to share it w/you. An interesting email found its way into my inbox today. The CEO of a Fortune 500 company has set up a standard reply t…

November 27

Randall W. Montalbano added 2 blog posts

November 25

What brings you here? People I love. People who matter. (NEWER BLOG)

November 25

Profile Information

How did you hear about this site InHouston?

Surfing

Industry

Marketing, Channel Management, Advertising and Public Relations

Niche (Services/Products your company provides:)

Full-Service Marketing Firm: GET FOUND INBOUND (C)
Market Research, SWOT Analysis, Competitive Analysis, Channel Management, Web Design, Digital Graphic Design Services, Collateral Material, Web Analysis, (Unique SEO Programs), Advertising, Public Relations, Comprehensive Marketing Program Design, Development and Implementation. United States Government/Department of Defense Contract Assistance Program.

About Me:

White Mountain Marketing Associates Voted Named One of TOP 5 Channel Management Firms in North America by Canadian Trade Commissioner/Office of The Consul General

WMMA LEADERSHIP
A veteran of over 35 years in advertising, marketing, channel management and business development, Randall is a recognized leader in the development of successful B2B and B2C marketing, sales, advertising, branding and positioning strategies. having achieved the level of Third Highest Rated Marketing Professional in the world (out of 330,000) on the leading marketing website in the world - www.marketingprofs.com.

RECENT SUCCESSES

SEPTEMBER 2009
W.M.M.A. Created Inbound Strategy for client entering Nuclear Industry, third day of total program implementation, received inquiry for first order from Nuclear facility in South Africa, with a Cc to their valve manufacturer in China to contact our client.

AUGUST 2008
W.M.M.A. Creates Marketing Tools: Increases Client Stock Price 700%.

W.M.M.A. is agency of record of a public manufacturing company. After performing industry research, W.M.M.A. created visibility and marketing tools that helped drive the stock price, of their client to an increase of 700%, in less than 6 months.

BIG BOX STORES - A SPECIALTY
September 2007 -The W.M.M.A. Team developed and implemented marketing strategies that assisted a start-up company to properly position their product and gain acceptance into the largest retail, office products "big box" store in the world.

December 2007 - The W.M.M.A. Team worked with a startup commercial bakery to launch their products in one of the most successful grocery chains in the US.

FOLLOW UP: August 2008
The W.M.M.A. worked to successfully increase the product presence and number of grocery stores by 557% in less than 6 months.

December 2007 - The W.M.M.A. Team completed a strategic collateral marketing piece for one of our clients, firmly entrenched in the Wealth Management field. The principal of the firm stated that it was the design execution that enabled the firm to close two of the largest opportunities in their history.

VERTICAL MARKETING EXPERIENCE
>Wealth Management
>Medical Analysis-Diagnostics
>Business Process Outsourcing (BPO)
>Manufacturing Wholesale/Retail
>Event Marketing--(Producer), Cancun Jazz, Country and Rock Festivals
>Upstream/Downstream O&G Construction
>Automobile Retailing
>Business Insurance Loyalty Programs
>Broadcast Marketing (Radio Station)
>National Retail Advertising/Marketing
>Magazine Publishing Consulting
>Change Management
>Human Resources Marketing
>Channel Management Consulting

City, State

Houston, Texas

Area of Houston

southwest

Website:

http://www.whitemountainmktng.com

Blog:

http://www.getfoundinbound.blogspot.com

Open Networker?

yes

Servant Leader, Give It First Networker?

yes

Have Attended Live InHouston Netweaving Events (ever):

going when I can fit it into my schedule

Perfect Client

Company Principal that visualizes the future. The business climate is in transition, NOW. If companies are not prepared to accommodate the new market, they will be passed-over and forgotten. Now is not the time for passive lip-service. Now is the time for change. Companies who recognize that change is the ONLY constant in their industry, are perfect clients for White Mountain Marketing.

Target Market(s)

START-UPS ACCEPTED

Companies that are now ready to move ahead to penetrate their marketplace.

We have vast experience working with companies from Start-Up to companies earning over $700M per year, and can assist most companies to better position them selves in their existing market-space, and help them penetrate new markets.

We have demonstrated that we can create new, successful strategies that impact the bottom right-hand corner of the P&L. Let's talk about your goals and visions.

Urgent Needs and Compelling Desires of Target Market(s)

The country, the marketplace, the world is in a state of flux. Unless companies are prepared to address issues both internal and external, they will have serious repercussions, and lose market share.

Call us and ask about our "Caveman Principle". You may recognize something that is going on in your industry.

Additionally, transition can mean that sales have not been where they were anticipated to be at this time. Competition has been gobbling market share. Visibility needs improvement. New products are being introduced, or a new division is opening, or something is happening within the company that increases its value to the buying public.

Industry leadership is not about price or product(s), it is about value. If your customer base does not believe you have the highest level of value, the potential to lose market share becomes evident.

We help our clients to become clear about "next steps" NEW steps.

Opportunities said Target Market(s) would love to invest in

Marketing is turning around, from outbound to inbound (2.0). Many do not understand these concepts. We do. We can help your company to successfully create new positioning in a burgeoning area of business. We assist our clients to not only understand, but participate and reap benefits from transitioning their tactical and strategic presentations.

Benefits of investible opportunities to Target Market(s)

Increased target market participation in YOUR business. We help filter through the clutter, so that those who have an interest in your offerings participate with you...link to you (if you have something to link to)...which is our job. We help our clients to secure those clients who have interest in these conversations.

"Other interests" (Traveling, wine, books, etc...):

Yes! Traveling with wind and books sounds like a great idea. I would bring along my pencils and harmonicas.

What does your company do to focus on its purpose?

Every day, we literally look ourselves in the eye, in the mirror. Individually we address the daily issues of our lives, our clients, and our company. We focus on sustainable value. We focus on the fact that our success is directly linked to the success of our clients. Failure is not an option.

Veteran? Which Branch?

United States Navy

Randall W. Montalbano's Photos

Loading…

Randall W. Montalbano's Blog

Forrester Research Report on Changing Marketing Environment 2009-2014

Greetings InHouston Colleagues
A new report released by Forrester Research demonstrates the changes in the US Interactive Marketing Forecast, 2009 to 2014.

I am sharing a few interesting facts with you, as a follow up to my presentation to InHouston West a few weeks ago. I believe you will find it very interesting as you make your plans for next year.

US Interactive Marketing Forecast, 2009 To 2014
For Interactive Marketing Professionals

Interactive Will CanniBalize Traditio… Continue

Posted on December 8, 2009 at 2:46pm —

DO WE NEED MOTIVATION...OR, JUST VALIDATION?

My Dear Houston (The REAL), Texas Colleagues:
I am going to share a few lines of brilliant wisdom that was recently sent to me, by a close, personal friend and counselor. Although they are considered "Motivational..." I found them to be "Validation"...for many of their words and meanings validate thoughts I have come to know as "my truth". As you read them, try to do the same. Take your time. Think about each one, and how their meaning either impacts, or have i… Continue

Posted on November 25, 2009 at 10:14am —

THANKS TO ALL, BUT MAY I ASK ONE MORE THING?

It is here…the winding down of yet another year. Thank goodness we made it this far. This year has been one of the most challenging of times, ever. For many, the challenges are just beginning, and will continue.

For our country, for our planet, we are experiencing a transition that is impacting every resident. Some say, “It is the beginning of bigger, better things, for everyone.” Some say it is “…the beginning of the end.” I say let’s not read the eulogy, just yet. There are quite a few amazin… Continue

Posted on November 24, 2009 at 10:00pm —

DRAGGING YOUR FEET ON SOCIAL MEDIA....STOP IT!!!

Terrific New Social Media Research Study Means It’s Time for Small Business to Get with the Program
By Newt Barrett | On November 6, 2009

If you’ve been dragging your feet on social media, it’s time to take both of those feet and jump right in. The just released study on business use of social media from the folks at Business.com is must reading for content marketers who are active, tentative or hesitant about social media.

Their research, 2009 Business Social Media Benchmarking Study makes it… Continue

Posted on November 13, 2009 at 3:16pm —

FORGET MIKE - I WANNA BE LIKE PAUL...YOU WILL TOO

CAN YOU BELIEVE THIS – A SALESMAN COLD-CALLED ME, AND I AM SO HAPPY… YOU WILL BE TOO!
By: Randall W. Montalbano, Senior Advisor, White Mountain Marketing Associates

You know the deal…at the end of each week, all of the sales-guys who want to get out their last piece of information of the week, before 2pm, so they can tell their sales managers that they have a meeting at 3pm, and they have to go, now, send out all of their final eMail. Come on…we’ve all "been there-done tha… Continue

Posted on November 13, 2009 at 2:35pm —

Comment Wall (18 comments)

You need to be a member of InHouston to add comments!

Join this Ning Network

At 11:05am on November 5, 2009, Lea-Ann Gee said…: My pleasure to connect. LA

At 12:08am on November 5, 2009, Genie Fuller said…: Thanks, Randall. How are you doing? We miss you on Mondays.

Genie

At 7:26pm on October 30, 2009, Lodis Walker Wykoff said…: Randall,

I am sure the presentation on LinkedIn was excellent. I really needed it and truly regret missing all of that wonderful information.

What can be done? Will there be a replay?

Have a wonderful weekend!

At 12:32pm on October 29, 2009, Ronald Earl Wilsher said…: Don't come here much. <---Dont' tell Mr. E. <---Haaa!

Thanks for kind words and ditto, Sir.

Great presentation and info.

Thanks for sharing.

Hope to see you again soon!

At 10:17am on October 29, 2009, Jo Ann M. Thomas said…: Hi Randall,

For some reason I just saw your invitation. I am so sorry. I hope your event went well. Thank you for inviting me.

Jo Ann

At 6:39pm on October 28, 2009, Gretchen D. Krueger said…: Can't make it tonight, but hopefully I'll make an InHouston event one of these days!~

At 9:20am on October 28, 2009, Nancy Johnson said…: I'm looking forward to meeting you tonight. Your photographs are amazing!

At 8:39pm on October 15, 2009, Gretchen D. Krueger said…: hi Randall. Hope to meet you one of these days.

At 7:58pm on October 15, 2009, Lodis Walker Wykoff said…: Randall,

I am just noticing that link. Again, you are WONDERFUL!!!!

At 7:57pm on October 15, 2009, Lodis Walker Wykoff said…: Randall,

You are truly extraordinary, and it would be an honor to be your friend. Thank you for the invitation.

I love you page. Unfortunately, the best descriptor for me is "lovely"; it is very pleasing.

Have a wonderful evening.