I had to share this from a good friend Keith Ferrazzi:

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What’s the worst testimonial I ever got? The one I forgot to ask for!
Asking for testimonials – and getting great ones – makes a lot of people nervous, especially new business owners. And so they avoid it altogether. That’s no good, because it’s one of the best ways to build trust in your brand, particularly online.
Here’s one of four tips so that you never miss an opportunity or get a vague, lukewarm testimonial again:
Build a personal relationship
: Some clients may have built-in resistance to using their name in any kind of marketing context. But the more they care about you and your success, the more likely they will be to get over that initial inhibition – especially if you make it clear that their testimonial will truly make a difference. Be transparent about where you are with your business and ask for their support.

For the rest of the tips on testimonials, click through to the blog! Also, what's the best testimonial you ever got and why?

Don't wait - ask for a testimonial today!

Warmest,

Keith


So, I'd like to give you an opportunity to get a recommendation from me. Let's have a 1on1 and build a relationship where I can recommend you. In the meantime, if you feel like anything I have already done has been of value for you, feel free to invite me to connect on LinkedIn and then go to my profile there http://linkedin.com/in/ericstandlee and recommend me. The benefit to you is that you'll show up in my recommendations when I approve your recommendation and it will link back to your profile.

Eric Standlee

SEE YOU AT UPTOWN PARK FOR THE UPTOWN MIXER tomorrow 3/10 from 2pm-8pm come when you want and leave when you have to. Say "Hi" when you get there so I can meet you, please.

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Comment by Martin Murff on March 9, 2010 at 3:22pm
Thanks for posting this!

Featured Member
Comment by Joe Stiles on March 9, 2010 at 2:14pm
The testimonials I ask for and receive did not come alive until I started posting the photos of my homebuyer clients. All of a sudden, people are drawn to the photos and will then take the time to read the testimonials.

Joe Stiles

www.joestiles.com/testimonials

 

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